Academic Conferences and Partners

The Chair for Marketing and Retailing works together with partners from academic and practical fields, at both national and international levels, on theory-supported, empirical research, as well as ambitious academic and practice-oriented topics. At the same time, Professor Swoboda is responsible for the international exchange program at Trier University (Department IV), which comprises a cooperation between at least over 45 European universities. Professor Swoboda is also a part of practitioner organizations, especially in many supranational Associations in the fields of Retailing, Marketing and International Management. The PhD students present their dissertation projects at the corresponding annual conferences.

The following overview is focused on three intimate circles of research networks – beyond partnerships with companies – in three categories:

  • Memberships in national and international associations and the already mentioned conferences, Professor Swoboda and his PhD students continue to visit with their own presentations.
  • MA’s, MBA’s, and Universities, that are scholarly and/or allow for visiting lectures (by Professor Swoboda and his PhD students).
  • Sustainable research cooperations with selected institutions, particularly universities in the German-speaking scope.

Overview of memberships in International Associations and the associated conferences that Professor Swoboda and his PhD students attend:

International Organizations and Conferences

Academy of International Business (AIB)

aib

AIB Annual Meetings

Academy of Marketing Science (AMS)

AMS Annual Conferences and World Marketing Congress

American Collegiate Retailing Association (ACRA)

ACRA

Three Annual Conferences

American Marketing Association (AMA)

AMA

Summer/Winter Educator´s Conference

Association for Consumer Research (ACR)

ACR

ACR North American Conference 

European Association for Education and Research in Commercial Distribution (EAERCD)

Biannual international Conference

European International Business Academy (EIBA)

EIBA

Annual Conference

European Marketing Academy (EMAC)

EMEC

Annual Meeting

Membership in national organizations

Deutscher Hochschulverband

Deutscher Hochschullehrervernand

Member

Marketing-Club Trier - Luxemburg

MC

Board, Jury 

Verband der Hochschullehrer für BWL e.V.

VHB

Chairman of the Scientific Commission International Management

Universities visited (lectures/teaching)

  • Alcalá University (ES)
  • Aston Business School (GB)
  • Babeş-Bolyai University (Cluj-Napoca, RO)
  • Clark University (Worcester, US)
  • Gabriela Mistral University (Santiago de Chile, CL)
  • Justus-Liebig-Universität Gießen (DE)
  • National University of Galway (IE)
  • Negeri University (Java, ID)
  • St. Thomas University (St. Paul, US)
  • Universität Graz (A)
  • Universität St. Gallen (CH)
  • University of California (Berkeley, US)
  • University of Shanghai for Science and Technology (CN)
  • WWZ, Universität Basel (CH)
  • WHU Vallendar (DE)
  • Xiamen University School of Management (CN)
alacla
Aston
Uni Rumänien
Clark
Gabriela
Siegen
galway
negerie
Thomas
Graz
Gallen
Seal
Shanghai
Basel
WHU
Xiamen

Research cooperations

California State University East Bay (US)

California

Cesar Maloles III

University of Fribourg (CH)

Fribourg

Chair for International Management
Univ.-Prof. Dr. Dirk Morschett

Virginia Tech (US)

Virginia Tech (US)

Chair for Marketing
Univ.-Prof. Joseph Sirgy

WU Wien (A)

WU

Institute for Retailing and Marketing
Univ.-Prof. Dr. Peter Schnedlitz

University of Graz (A)

Foscht

Institute for Marketing
Univ.-Prof. Dr. Thomas Foscht

University of Siegen (DE)

Siegen

Chair of Marketing
Univ.-Prof. Dr. Hanna Schramm-Klein

University of St. Gallen (CH)

Gallen

Retail Lab
Univ.-Prof. Dr. Thomas Rudolph