Dr. Christoph Schröder

Forschungsschwerpunkte

  • Internationalization of Fashion Retail Companies

Publikationen

  • Schröder, Christoph, Bernhard Swoboda, und Frank Hälsig (2007), "Potentials of RFID: A Conjoint-Based Preference Analysis Regarding Buying Groups," Proceedings of the 14th European Association of Education and Research in Commercial Distribution (EAERCD) Conference, Saarbrücken.
  • Schröder, Christoph (2008), "Planung mit SAP for Retail," in SAP for Retail (SAP Press), Heike Rave: 97-139.
  • Foscht, Thomas; Herbert Kotzab, Cesar Maloles III, and Christoph Schröder (2009), "Potentials of RFID Application in Retailing: A Conjoint-based Preference Analysis," in European Retail Research (Gabler) 159-176.
  • Schröder, Christoph (2011), „The transfer of retail fashion formats into developing and developed countries,” European International Business Academy (EIBA) Annual Conference, Bucharest, December 8-10.
  • Schröder, Christoph, Bernhard Swoboda and Frank Hälsig (2007), „Potentials of RFID: A Conjoint-Based Preference Analysis Regarding Buying Groups,” 14th International Conference on Research in the Distributive Trades (EAERCD), Saarbrücken, 1480-1505.

Werdegang

Dr. Christoph Schröder promovierte zum Thema "The Replication of Fashion Retail Firms into Foreign Countries". Er ist zur Zeit bei SAP als Global Vice President der SAP Retail Business Unit tätig.