The Chair for Marketing and Retailing works together with partners from academic and practical fields, at both national and international levels, on theory-supported, empirical research, as well as ambitious academic and practice-oriented topics. At the same time, Professor Swoboda is responsible for the international exchange program at Trier University (Department IV), which comprises a cooperation between at least over 45 European universities. Professor Swoboda is also a part of practitioner organizations, especially in many supranational Associations in the fields of Retailing, Marketing and International Management. The PhD students present their dissertation projects at the corresponding annual conferences.
The following overview is focused on three intimate circles of research networks – beyond partnerships with companies – in three categories:
- Memberships in national and international associations and the already mentioned conferences, Professor Swoboda and his PhD students continue to visit with their own presentations.
- MA’s, MBA’s, and Universities, that are scholarly and/or allow for visiting lectures (by Professor Swoboda and his PhD students).
- Sustainable research cooperations with selected institutions, particularly universities in the German-speaking scope.
Overview of memberships in International Associations and the associated conferences that Professor Swoboda and his PhD students attend:
European Association for Education and Research in Commercial Distribution (EAERCD)
Biannual international Conference
German Academic Association for Business Research
Chairman of the Scientific Commission International Management within the Scientific Association of Business Administration in German speaking countries