Forschung, Partner & Publikationen
., by the European Marketing Academy, American Marketing Association, European International Business Academy, Academy of International Business), as well as 60 books (e.g., ...
Konferenz
Since film trade had established itself as a free international business from the beginning, and thanks to the well-developed European railway system, covering wide distances and crossing ...
IHCI-Home
The IHCIfields are Healthcare Management, -Logistics, Medical Controlling, and Business IT in Health Care. The key research areas are pattern recognition, music therapy, simulation and optimization ...
Modul „Handelsmanagement und B2C-Marketing“
Within the module “Retail Management and B2C-Marketing” the Chair offers four alternative lectures, of which two are to be chosen (unless otherwise stated, the first two lectures are relevant): ...
BWL an der Uni Trier
The excellent placements in the ranking impressively underline the fact that excellent research in business administration is conducted at Trier at a high international level. In both the ...
International studieren
Master Européen en Sciences du Travail (MEST) This programme qualifies graduates of business administration, economics and sociology for a career in international ...
International Conference Travelling Cinema in Europe (2007)
Since film trade had established itself as a free international business from the beginning, and thanks to the well-developed European railway system, covering wide distances and crossing ...
Forschungskolloquium
Utz Weitzel, Utrecht University und Radboud University Nijmegen, 11.05.2016: "Rankings and risk-taking in the finance industry" Helene Tenzer, Eberhard Karls Universität Tübingen, 25.05.2016: "Language in ...
Univ.-Professor Dr. Prof. h.c. Bernhard Swoboda
Retail Internationalization Retail Branding International Brand Management Professor Swoboda has published more than 350 articles in peer-reviewed journals and conference proceedings such as ...
Screen1900 International Conference: Travelling Cinema in Europe (2007)
Since film trade had established itself as a free international business from the beginning, and thanks to the well-developed European railway system, covering wide distances and crossing ...
Forschung
The excellent placements in the ranking impressively underline that excellent business administration research is conducted at a high international level in Trier. Publications Research ...
Nele Jacobs, M.Sc.
International marketing Consumer research Jacobs, Nele and Bernhard Swoboda (2024), "How Perceived Stakeholder Orientation Affects Consumers’ Perceived Firm Innovativeness Across Nations," ...
Forschungsprofile
Lutz Richter (link). Research projects are International Business Taxation (e.g. effects of European regulations on the German tax system, OECD project on Base Erosion and Profit Shifting), ...
Gutachtertätigkeiten
European Journal of Operational Research European Journal of Finance Financial Review Finanzarchiv Global Finance Journal ...
Lukas Zimmer, M.Sc.
International Corporate Branding International Marketing Zimmer, Lukas and Bernhard Swoboda (2023), "Joint Role of Communication Budgets and Internet Penetration in Corporate Brand Effects ...
Kooperationspartner (bis Studiengang 2010-2012)
Die Rotman School of Management hat eine spezielle Profilierung in "Entrepreneurship". Im internationalen Ranking der Top-MBA-Business-Schools weltweit belegt die Rotman School of Management ...
Master of Science
Die Spezialisierung umfasst zwei Module, welche jeweils in zwei Semestern und mit variierenden Inhalten angeboten werden: Modul 1: "Handelsmanagement und B2C-Marketing", mit Vorlesung ("Handel und ...
Überblick
Essentials Berufsbegleitendes Ausbildungsprogramm: 7 Module in 4 Semestern Studienprogramm aufgebaut auf drei Säulen: Management, Gesundheitswesen, Recht Verbindung von aktuellem, branchenspezifischen ...
Forschungskonferenzen und Partner
Overview of memberships in International Associations and the associated conferences that Professor Swoboda and his PhD students attend: Academy of International Business (AIB) - AIB Annual Meetings ...
Kooperationspartner
Der Executive MBA Health Care Management wird veranstaltet von: University of Salzburg Business School, Österreich (www.smbs.at) Internationales HealthCare Management Institut, ...
